rambling | ˈramb(ə)li ng | adjective | (of writing or speech) lengthy and confused or inconsequential.

What you may see as a scratch…


… is more then just scratching the surface.





Magnetic D.


There is was. A “D” magnet. Just sitting there waiting for someone to notice.


Is there enough left…


to keep pointing the way.


“S” for Sewer


I love anything metal. I have walked by the sewer caps so many times. Today I took some time to study the simplicity of the design. The “S” centered in the circles like looking down the pipes of the sewer. Beautiful.

S is for sewer


“B” in the tiles


This “B” is sitting in the garden on the property where my son goes to school. A “B” for butterfly garden.


Canadian Studio Lg2 Boutique Re-Brands Boris Ice Tea


When I see something done right it gives me something to strive for in my own career as a designer. Canadian studio, Lg2 Boutique‘s rebranding of Boris Ice Tea is so simple and yet so classic in it’s fluorescent lemon yellow and peach that it will jump off the shelves. Simple, Beautiful, Classic.

Boris Ice Tea branding by Lg2 Boutique
Left: An eccentric english man in fluorescent lemon
Right: A youthful woman in peach

Bunny On A Skateboard


A gift from my 7 year old son. A bunny on a skateboard.

MWM Graphics and Attik: London 2012 Olympics Coca Cola Branding


I find inspiration from many places. Other designers can really turn my head when they produce amazing art. This is one. The London 2012 Olympics coke bottles designed by MWM Graphics and Attic.

MWM graphics collaborated with Attik on the Coca Cola branding for the London 2012 Olympics.

Graphics applied to the cans.

My role was to create a robust graphic asset library that the good folks at attik then refined into a Visual Identity System (VIS). This VIS was then passed along to agencies around the world to work with for their regional campaigns. The first phase of art was to create this hyper detailed, abstract rendition of COCA COLA LONDON 2012. From this master file we extracted dozens of ‘moments’ that became the graphic asset library. – Matt W. Moore (MWM Graphics)

Graphic Designer Philippe Apeloig talks to designboom


French Graphic Designer Philippe Apeloig talks to designboom about his typography, the future of poster design and the qualities he looks for when hiring.

There is not much room to work outside the arts and cultural arenas for Graphic Designers in France. Of course, I have considered working for commercial projects several times, but I never go looking for it by canvassing corporations or companies, I am simply not into this behavior. I like to be surprised by the business world, and to surprise them. That said, promoting art and culture has brought profound rewards by providing me with a deeper knowledge of the world. There is always new information coming in, and each project pushes my consciousness a step further. I try never to be tempted by fashion, or influenced by the rules of advertising, or corrupted by the pressures of the marketplace. Sometimes the market wants to dictate a particular approach or design language, but I avoid all these things.

Enchanting Vintage Advertisements


My good friend Randy Dunbar posted on Facebook a link to some great vintage advertisements. I posted one of my favorites here. Crossing a phone with a TV – Who knew? You can see the rest on Speckboy.com by following this link. Since I am a huge fan of the TV show MAD MEN I have found a new appreciation for how things used to be done. Vintage inspiration.